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Home MSCM Programs Minor | Marketing

Minor in Marketing

Minor Outline

Below are the course requirements for a minor in Accounting.

  • KEY: 
    • "FCBE Majors" = this course list is for any FCBE student pursuing a degree from any FCBE department 
    • "Non-FCBE Majors" = this course list is for all other UofM students pursing a degree outside FCBE

NOTE: this list is subject to change. Students must consult the UofM Catalog or their academic advisor to ensure they are taking the correct courses.


FCBE Majors -  9 hours
  • MKTG 3012 - Consumer Insights
  • MKTG 3140 - Integrated Marketing Communications 

+ 1 Course (3 hours) Chosen by the Student From the Following:

  • MKTG 3320 - Retailing Management 
  • MKTG 3340 - Principles of Social Media Marketing
  • MKTG 3410 - Building Buyer/Seller Relationships
  • MKTG 4230 - Services Marketing
  • MKTG 4470 - Essentials of Negotiation 
  • MKTG 4530 - International Marketing 
  • MKTG 4550 - MKTG Business Solutions for Sustainability
  • MKTG 4630 - Social Media Strategies and Analytics
  • SCMS 2610 - Introduction to Supply Chain Management
  • SCMS 4620 - Logistics Management
  • SCMS 4650 - Supply Management

Non-FCBE Majors -  18 hours
  • MKTG 3010 - Principles of Marketing
  • MKTG 3012 - Consumer Insights 
  • MKTG 3140 - Integrated Marketing Communications 
  • SCMS 2610 - Introduction to Supply Chain Management

+ 2 Courses (6 hours) Chosen by the Student From the Following:

  • MKTG 3320 - Retailing Management 
  • MKTG 3340 - Principles of Social Media Marketing
  • MKTG 3410 - Building Buyer/Seller Relationships
  • MKTG 4230 - Services Marketing
  • MKTG 4470 - Essentials of Negotiation 
  • MKTG 4530 - International Marketing
  • MKTG 4550 - MKTG Business Solutions for Sustainability
  • MKTG 4630 - Social Media Strategies and Analytics
  • SCMS 4620 - Logistics Management
  • SCMS 4650 - Supply Management

 

Course Descriptions & Requirements


The requirements and course descriptions are all listed on the UofM's Online Catalog.

It is very important that you review our instructional page on how to utilize the online catalog before visiting the catalog's website. 

 

Next Step

 

For more information on the Accounting minor, please contact FCBE Undergraduate Student Services.