Ruoxu Wang, Ph.D.
Associate Professor
Education
Ph.D. in Mass Communications, Penn State University
M.S. in Mass Communications, North Dakota State University
B.A. in Journalism, Broadcasting, & Mass Communication Technologies, North Dakota
State University
About Dr. Ruoxu Wang
Dr. Ruoxu Wang is an associate professor of advertising at the University of Memphis. She joined the Department of Journalism and Strategic Media in 2017. She received her Ph.D. from Penn State University, her master’s and bachelor’s degrees from North Dakota State University.
Dr. Wang’s research focuses on the intersection of media effects and persuasion under the context of communication technology and strategic communication. Her research has been published in premier peer-reviewed journals such as Computers in Human Behavior, Telematics and Informatics, Social Media + Society, International Journal of Human Computer Interaction, Behaviour & Information Technology, and Mass Communication and Society, among others. Her research has been supported by the Communities of Research Scholars grant and the CCFA seed grant at the U of M.
Dr. Wang has received numerous awards in research, teaching, and service. In research, she won the Top Three Paper Award from the MMEE division at AEJMC in 2023; she won the Dean’s Award for Outstanding Research from CCFA in 2021; she won the Top Paper Award from AEJMC’s Southeast Colloquium in 2020; she won the Top Four Paper Award from the PR division at AEJMC and the Brigham Young University Top Ethics Paper Award from IPRRC in 2016. In teaching, she won the Top Three Most Promising Professor Award from the MCS division at AEJMC in 2019. In service, she won the D. Mike Pennington Mentorship Award from the department in 2020.
At U of M, Dr. Wang teaches both graduate and undergraduate classes. She has taught Visual Media, Graphics for Strategic Media, Creative Strategy, Web Publish I, Advertising Research, Media Planning, Quantitative Research Method, Mass Communication Technology, and Social Media Analytics.
Dr. Wang currently serves as the Vice Head Elect in the Mass Communication and Society Division at AEJMC.