For release: March 25, 2008
For press information, contact Deborah Southall
The University of Memphis will host a four-day event April 16-19 focusing on important
issues in college athletics. Sonny Vaccaro, former director of basketball operations
at Nike, Adidas, and Reebok, will deliver the keynote address.
Vaccaro, who signed Michael Jordan to his first major endorsement package, has revolutionized
the world of sports marketing with shoe endorsements, team affiliations, and other
groundbreaking promotional partnerships. In so doing, he has helped propel the fortunes
of countless athletes.
Issues to be explored at the conference include such topics as sportsmanship and the
behavior of student-athletes, the stresses faced by college athletic directors, the
impact that an NCAA Final Four appearance can have on applications and enrollment,
the effectiveness of major infractions penalties in NCAA Division I-A football, and
the legal considerations of coaching contracts.
Panelists and speakers scheduled to participate include experts from the University
of Memphis, University of Georgia, University of North Carolina at Chapel Hill, University
of Wisconsin, University of Alabama, University of Tennessee, and University of Florida.
The event will begin with the second annual “Tee Off for Tigers" golf tournament at
8 a.m. Wednesday, April 16, at Galloway Golf Course. The fee for each four-person
team for the shotgun start is $400.
On April 17, the Issues in College Sport Symposium will kick off at 8:15 a.m. at the
FedEx Institute of Technology on the U of M campus. The day, which will begin with
Vaccaro's address, will also include three panels of experts who will discuss current
issues in college sports. It is free and open to the public.
The symposium continues April 18 and 19 with a forum for academics, practitioners,
and students from around the country to present current research in the field of college
Hosted by the College Sport Research Institute (CSRI) in the Health and Sports Science
Department of the U of M's College of Education, the conference is an experiential
learning project developed and executed by students. Proceeds from the conference
will allow students in the sports management program to attend professional conferences,
workshops, and job fairs.
The conference will also provide funds to develop an educational lecture series and
offer opportunities for students to network professionally, garnering national recognition
for the university.
For more information, contact Deborah Southall at 901-678-2462 or firstname.lastname@example.org
Information is also available on the Web at http://csri.memphis.edu